Content Creation for search and social.

Content is king, and small businesses have a golden opportunity to leverage its potential. We empower entrepreneurs like you to harness the true power of content creation.

What is content creation?

Content creation is not just a buzzword; it's a game-changer for small businesses. By crafting engaging and valuable content, you can connect with your target audience, build trust, and establish your brand as an industry authority. Google and other search engines use Expertise, Authority and Trust as crucial ranking factors for your website.

Content creation boosts your online presence.

In a crowded online world, standing out is crucial. By consistently creating high-quality content, you can enhance your online visibility, attract more website visitors, and increase brand recognition.

Branded Social Media Content

High performing social media posts begin with branded content so that when you’re post appears in a potential customer’s social feed, they’ll instantly recognize your brand. By making informed design decisions from researching your target market and demographic, we can design the social media posts, write the copy, and capture imagery that we know your market will react positively towards.

Content creation drives organic traffic.

Search engines love fresh, relevant content. By optimizing your content for search engine optimization (SEO), you can rank higher in search results, attract organic traffic, and generate valuable leads for your business.

Showcase your expertise with the right content

Content creation allows you to demonstrate your expertise and establish yourself as an industry thought leader. By sharing your knowledge through blog posts, videos, podcasts, or social media content, you can gain credibility and differentiate your small business from competitors.

Generate more leads and conversions with authentic content

Great content has the power to convert potential customers into paying ones. By creating compelling call-to-actions, informative landing pages, and persuasive content offers, you can drive leads, nurture them through the sales funnel, and ultimately increase conversions.

Our Approach to Content Creation

We start by researching keywords around your industry and competitors. Using those keywords, we write original, longform articles to publish on your website. From these articles, we create 15-25 social media posts and 4-5 videos to publish across the digital platforms used most by your customers.

  • Research

    In order to build your campaign, we analyze your existing content then research both keywords and competition to determine what type of content will generate Expertise, Authority and Trust with your customers.

  • Write

    Using our research, we write 1-2 original articles related to your business that will be published on your website. These articles will become gateways to customers.

  • Create

    From the articles, we create 15-25 social media posts around a specific topic. We also record, edit and distribute 4-5 videos around each topic to share across your digital platforms.

  • Distribute & Capture

    We schedule all of your social media posts, set social media ad spend budgets to grow your brand awareness, and direct all traffic from each campaign back to the original landing page. This allows us to capture potential sales leads while also growing your organic, non-paid search an social traffic for the long term.

Contact us.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.