Last Chance Records is a Little Rock, Arkansas-based, independent record label specializing in Americana and indie-rock. They are home to some of our favorite songwriters, including, John Moreland, Tim Easton, American Aquarium, and more.
Website Design, Migration, and SEO re-directs
Last Chance Records asked us to design and develop a website that highlighted the label's extensive roster of some of Americana music's most talented songwriters. Their old website was static with sloppy url structure. There were many dead or missing links. LCR already set up an ecommerce solution so we needed to integrate shopping functionality into the new design. Since all orders were handled off-site, we simply added add-to-cart functionality to the new design.
Every artist page needed to have a catalog of their available records through LCR, as well as tour dates, press photos, social media contacts, and contact information.